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書籍專區 語言館 ELT應用英語 財經新聞學英文

財經新聞學英文

作者:楊德源

出版社:書林

出版日期:2022.12.01

ISBN:9789574458059

書號:10016763

裝訂:平裝

定價:$250

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內容簡介
財經新聞有其慣用的敘述手法,充滿專有名詞、歷史典故、引申譬喻、雙關語等,初學者往往不明就理,無法精確掌握。本書作者為財經英文領域高手,又在大學任教,特別整理來自不同媒體的財經新聞和專題,搜羅相關的論文研究,深入淺出介紹各個面向的財經概念和軼聞。從股票、行動支付到政府的貨幣政策,讓讀者不僅習得基礎的金融市場概念,同時也學到財經相關的英文詞彙和用語。
 
■主題式文章閱讀,從股市到貨幣概念一把抓
■英中主文對照,財經關鍵詞彙解說豐富嚴謹
■深入淺出解析金融風暴,幽默笑談財經軼聞
■課後加碼「英文冷知識」,一次搞懂單字的妙用,給你會心一笑
目錄介紹
導讀:英文字義何其多                                                                                   11
 
Unit 1 Analysts vs Orangutans                                                                              13
分析師決戰紅毛猩猩
Unit 2 More Contests between Analysts and Monkeys                                         17
人猴大戰續集
Unit 3 Mobile Money                                                                                             24
行動貨幣
Unit 4 The Impact of Mobile Money                                                                     29
行動貨幣之影響
Unit 5 The Operation of the Stock Market                                                            35
股市運作
Unit 6 High-Frequency Trading                                                                             42
高頻率交易
Unit 7 The Impact of High-Frequency Trading                                                     46
高頻率交易之影響
Unit 8 Isaac Newton and the South Sea Bubble                                                   53
牛頓與南海泡沫
Unit 9 John Law, Mississippi Bubble, and John Maynard Keynes                       57
勞約翰、密西西比泡沫與凱因斯
Unit 10 The Sun, the Moon, and Stock Returns                                                   63
太陽、月亮、股票報酬率
Unit 11 A Portfolio Strategy to Weather the Storm of Business Cycles               67
克服景氣循環風暴的投資組合策略
Unit 12 The Market for Lemons: Information Asymmetry and
the Agency Problem                                                                                      75
檸檬市場:資訊不對稱及代理問題
Unit 13 The Short Lifespan of Long-Term Capital Management (LTCM)            82
短命的長期資本管理公司(LTCM)
Unit 14 The Saga of Two Giant Investment Banks:Bear Stearns and
Lehman Brothers                                                                                           88
兩大投資銀行的艱辛歷程:貝爾斯登與雷曼兄弟
Unit 15 Amaranth Advisors                                                                                   95
不凋之花投資顧問有限公司
Unit 16 The Blunders of Rogue Trader Nick Leeson and the Fall of Barings      99
惡棍交易員尼克.李森作的蠢事和霸菱集團的沒落
Unit 17 The Notorious Japanese Corporate Culture: On the Cases of
Daiwa Bank and Sumitomo                                                                           104
惡名昭彰的日本公司文化:大和銀行及住友
Unit 18 Episodes during the Great Recession and the Internet Era                     111
大衰退及網路時代的事件
Unit 19 Economic Policies: Monetary and Fiscal                                                         116
經濟政策:貨幣與財政
Unit 20 Financial Crises and the Precarious Nature of Banking                          123
金融危機與銀行業的不穩定本質
Unit 21 The Agency Problem Revisited: the Missing Built-in Checks                  130
再論代理問題:失落的內建監控
Unit 22 Financial Weapons of Mass Destruction                                                  135
大規模毀滅性金融武器
Unit 23 Dealing with the Aftermath                                                                        141
處理善後
Unit 24 Eurodollars and Eurobonds                                                                      147
境外美元與境外債券
Unit 25 Trade Policy                                                                                              151
貿易政策
 
後記:翻譯知多少                                                                                 159
作者介紹
楊德源 Der-Yuan Yang
國立臺灣大學政治學系國際關係組學士,加州大學聖塔巴巴拉分校經濟學博士。主要研究領域為歐洲金融史、國際債務問題、制度經濟學、公共財政等。近年的興趣則在研究東方傳統與經濟行為之關連。曾於Asian Population StudiesContemporary Economic PolicyJournal of Economic Behavior and Organization等國際論文期刊上發表著作。